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Label Express

Printing Methods

Flexographic Label Printing

Flexographic printing, or flexo, is a high-speed process built for long, consistent production runs, delivering crisp detail and precise colour matching at scale on papers, films, metallics and foils.

01

What Is Flexographic Printing?

Flexographic printing uses flexible polymer plates wrapped around rotating cylinders, each transferring a single colour as the label passes through the press. Because the plates are reused throughout a run, flexo becomes more cost-effective as volumes increase, the natural choice for long, repeat orders.

02

Key Benefits of Flexo Labels

Cost-Effective at Volume

Unit costs fall as run length increases, making flexo the most economical choice for high-volume orders.

Precise Colour Matching

Multiple print stations apply accurate Pantone colours for consistent, on-brand results.

Excellent Durability

Thick, robust ink coverage withstands handling, moisture and demanding environments.

Wide Substrate Range

Prints cleanly on papers, films, metallics and foils for both standard and specialist applications.

03

Flexographic vs Digital Printing

Producing a large, established product line? Our team can confirm whether flexo is the most cost-effective route, or whether your run length points toward digital instead.

Flexographic Printing

Best for high-volume production, long repeat runs, lower unit costs at higher quantities and established product lines.

Digital Printing

Best for short-run production, frequent design or artwork changes, variable data printing and new product launches.

04

Common Applications

  • Beverage
  • Food
  • Household
  • Retail and Promotion

FAQs

Frequently Asked Questions

01Is flexographic printing cost-effective for high-volume orders?

Yes. Once plates are made, unit costs drop significantly as run length increases, making flexo the most economical choice for large orders.

02What materials can flexographic printing be used on?

Flexo adapts to a wide range of substrates, including papers, films, metallics and foils, suiting both everyday and specialist applications.

03How accurate is colour matching with flexographic printing?

Multiple print stations allow precise Pantone colour matching, so results stay consistent across every label in a run.

04What's the difference between flexographic and digital printing?

Flexo suits high-volume, established product lines at a lower unit cost, while digital suits short runs, frequent changes and variable data.

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